Meet all of our amazing team

Alex Lillo

Experience Lead

I'm a digital product designer, strategist and team lead. I create smooth services to solve business and user needs.

My diverse background and experience helps me bridge the gap between business, technology and humans. My main job is to bring order to chaos, to help clients understand their customers' needs, and then provide a solution to their problems.

As a team lead I'm passionate about nurturing a culture of curiosity, learning and efficiency. From recruiting to training and mentoring, it's all about finding and retaining talented individuals, providing them with the right processes to support their success.

I specialise in big complex projects, supporting from strategy to front-end implementation. I keep myself busy helping millions of passengers find train tickets with ease for Virgin Trains, matching the best offline customer service with state-of-the-art online banking for Weatherbys Bank and helping the NHS provide better healthcare support.


Alex on the web

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Our approach to clients is as user-centred as our approach to projects.

Alex has been busy recently...

  • easyJet

    Rapid user-centred design helps to create best customer help site in the world

  • VocaLink

    User-centred redesign of VocaLink's website to create a seamless user experience across devices

  • NEST

    Rapid website redesign manages to make pensions clear and inspiring

  • Public Health England

    Service design to integrate health apps into the NHS, changing how care is delivered nationwide

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