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Shelley Malham

Account Director

I lead client accounts to create award winning products that meet our clients' business objectives.

I act as an ambassador for our clients on the inside, and for Webcredible on the out; I keep the balance just right to create one team devoted to making amazing products. I'm passionate about customer experience, so I feel lucky to have found an industry where everyday we're solving real customer problems.

I oversee the quality of delivery to ensure it meets our objectives, that it can lead to further opportunities and that it's going to impress. I lead the relationship with the Virgin Trains, where we're driving forward the end-to-end customer experience across all digital platforms, resulting in continuously increased customer conversion and business revenue. I've worked with CBI to transform their business to a digital first proposition, as well as leading the Age UK account through the rebrand & new website build of their commercial arm, where together we're devoted to ending loneliness for older people.

Before my time at Webcredible I focused on the mobile part of the digital customer journey, and I'm proud to have worked with some awesome brands, including: transforming group money with Santander to deliver an award winning app; building a game changing data visualisation app for music artists with the fastest growing music publishing company in the world, Kobalt.

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Shelley on the web

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Understanding the heart of the customer problem and unveiling the opportunity, that’s the exciting bit, that’s when we can really help our clients make a difference.

Shelley's been busy recently...

  • Age UK

    Digital transformation so Age UK can keep helping millions of older people love later life

  • Brompton

    User-centred website redesign drives international growth for iconic brand

  • Confused.com

    Complete redesign leads to massive efficiency improvements

  • Virgin Trains

    Ongoing partnership leads to countless conversions in the purchasing funnel

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