Saga Travel are the biggest package holiday, cruise and tour provider for the over 50's in the UK, serving more than 200,000 passengers every year.
We've partnered with Saga Holidays to help them create the perfect online travel experience, all the way from discovering through to tailoring and booking your ideal holiday or cruise.
As part of an ongoing partnership, we're helping Saga Travel:
- Increase online sales of all types of holiday on offer
- Reduce the numbers of calls to offline call centres
- Attract potential Saga Travel customers to book their first holiday with Saga
- Increase repeat bookings through the Saga website
Some of the specific challenges we've tackled include:
- Making it much easier for customers to discover what Saga Travel has to offer while browsing through the website
- Optimising the checkout and purchase journey to increase conversion and customer satisfaction
- Identifing and designing digital innovations that excite people new to Saga